Valor de negocio de TI para pequeñas y medianas empresas durante el periodo de COVID-19: una revisión sistemática de la literatura
DOI:
https://doi.org/10.36825/RITI.12.25.001Palabras clave:
Tecnologías de la Información, PYMES, Inversión en Tecnología, COVID-19, Valor EmpresarialResumen
El artículo aborda el impacto de la pandemia de COVID-19 en las Pequeñas y Medianas Empresas (PYMES), centrándose en las inversiones en Tecnologías de la Información (TI) realizadas entre 2020 y 2023. La crisis sanitaria generó importantes efectos económicos, particularmente en las economías emergentes, exacerbando la fragilidad económica y la desigualdad preexistentes. El estudio busca identificar, a través de una revisión sistemática de la literatura, las inversiones, aportes y usos de las TI por parte de las PYMES ubicadas en países de América Latina, Asia y Europa durante el período mencionado. Se concluye que, durante el COVID-19, las inversiones en TI en las PYMES no fueron solo una respuesta a las crisis, sino también una fuente estratégica de resiliencia y estabilidad financiera. La inversión en TI se destacó como esencial para la innovación, la transformación digital y la continuidad del negocio. Aunque persisten las bajas habilidades digitales de los empleados, la tendencia hacia la inversión en TI es positiva, lo que permite a las PYMES aprovechar las oportunidades tecnológicas y gubernamentales para enfrentar el desafiante contexto económico.
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